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April 28, 2021

Jin Ji Hee, Han Ji Hyun, Cha Eun Woo, Hwang In Yeop And More Are Winners Of The Brand Customer Loyalty Awards 2021


Brand Customer Loyalty Awards is an annual ceremony held by Korean Customer Council. It aims to recognize the brand with a huge influence on pop culture and society. Korean Customer Council together with a U.S. consulting firm called Brand Keys, they determine and certify winners through their consumer research. 

On April 27, this awards ceremony was held and attended by many Korean celebrities. Here are the list of winners from that event:

Male Variety Star: Yoo Jae Sook
Female Variety Star: Song Eun Yi
Male Idol: SHINee
Female Idol: Oh My Girl
Male Multi-tainer: Kim Seon Ho
Female Multi-tainer: Song Ji Hyo
Female National Actor: Youn Yuh Jung
Male National Actor: Chun Ho Jin
Male Solo Singer: Kang Daniel
Female Solo Singer: Chungha
Male Vocalist: Lee Seung Gi
Female Vocalist: IU
Best Solo Artis: Uhm Jung Hwa
Male Acting Idol: Cha Eun Woo

Female Acting Idol: Kim Sejeong

Male Variety Idol: SHINee's Key
Female Variety Idol: IZ*ONE's Choi Ye Na
Male Actor- Film: Song Joong Ki
Female Actor- Film: Ra Mi Ran
Male Actor- Trendy Icon: Kim Seon Ho
Male Actor- Rising Star: Song Kang
Female Actor- Rising Star: Jin Ji Hee
Male Rookie Actor: Hwang In Yeop

Female Rookie Actor: Han Ji Hyun
Male Rookie Idol: TREASURE
Female Rookie Idol: STAYC
Male Idol- Hot Trend: VICTION
Female Idol- Hot Trend: fromis_9
Male Entertainer: Kim Jong Kook
Female Entertainer: Kim Min Kyung
Weekend Variety Show: 2 Days & 1 Night Season 4
Music Variety Show: Amazing Saturday
Family Variety Show: The Return of Superman
Reality Show: The Manager
Radio DJ: Kim Shin Young
Live Streaming Show: Ha Sung Woon
Male Child Actor: Kim Kang Hoon
Sports Entertainer: Kim Dong Hyun
Trot Singer: Kim Yeon Ja
MC: Park Kyung Lim
Celebrity Youtuber: Park Mi Sun
R&B- Soul Artist: BIBI
Female Singer-Songwriter: Ahn Ye Eun
Male Singer-Songwriter: Jukjae
Hot Icon: Lee Young Ji
Male Comedian: Lee Jin Ho
Female Comedian: Jang Do Yeon
Male Actor- Scene-Stealer: Lee Hong Nae
Female Actor- Scene-Stealer: Kim Sun Young
Band: Jaurim
Best Couple: Choi Soo Jong and Ha Hee Ra
Male Announcer-Entertainer: Do Kyung Wan
Female Announcer-Entertainer: Park Ji Yoon

Whew! That's a lot of winners! It feels like it's a ceremony where all of the attendees are winners. lol I don't really know much about this brand thingy awards even though it's been running for 6 years already or probably more? Not sure. But since I saw Penthouse stars Jin Ji Hee and Han Ji Hyun winning something that's when I got interested with it. Since it's about branding and influence on people and consumers I'm seeing this as a popularity award, the more people you're popular with, the greater chances that you win. Someone, enlighten me if I am wrong.

Anyways, even so, congratulations to all the winners!

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